Juliette Powell is known as the author of ’33 million people in the room’. But now, she is also going to teach at Rutger’s Mini-MBA: Digital Marketing Courses. She has also penned the book ‘Run a successful business with social networking’.
Other instructors include Rutgers faculty members from the Rutgers Business School-Newark and New Brunswick, as well as the School of Management and Labor Relations. President of Sitelogic Matt Bailey will be teaching two courses i.e. Overview: Digital Marketing Strategy and Digital Brand Management. And Greg Jarboe will be teaching two of the courses - Social Media Marketing and Online PR Strategies.
An exciting feature of the classes is that each student will be given an Apple Ipad to work on. It will be theirs till the end of the course and they can use it for all their study work and reference searches. The Rutgers faculty teaching the program will also be granted an iPad.
Powell is the founder of Powell International Entertainment, Inc. She is the co-founder of The Gathering Think Tank, has worked with a variety of organizations and individuals, which includes The Biography Channel, Women's Entertainment Television, E! Entertainment Television, Cirque du Soleil, and Bravo; Red Bull, Mozilla, Microsoft, Compaq, Trump International, the United Nations, the Department of Justice, Paltalk, Rocketboom and Nokia. She has also worked alongside celebrities like Nelson Mandela, Prince Charles, Sir Richard Branson, Steven Spielberg, and Tom Cruise.
Powell has assisted in the production of the TED Conference. If we speak about her more recent works, Powell was commissioned to create Canada's first cross-platform interactive show. It was designed for the TV, Internet, radio, and mobile applications. Her expertise in social media has allowed her to work on the "whyTV" global initiative with Nokia.
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